Keely™ | Premium Orthopedic Boots

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Aussies Finest. The controller for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of processing personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the padlock symbol in your browser's address bar.

DATA COLLECTION WHEN VISITING OUR WEBSITE

When you use our website for informational purposes only, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

• Our visited website
• Date and time of access
• Amount of data sent in bytes
• Source/reference from which you accessed the page
• Browser used
• Operating system used
• IP address used (if applicable, in anonymized form)

Processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. There is no further disclosure or other use of the data. However, we reserve the right to check the server log files subsequently if there are specific indications of unlawful use.

COOKIES

To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted at the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process certain user information to the individual extent, such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. Some of the cookies are used to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data are also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b GDPR either for the performance of the contract or in accordance with Art. 6 Para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit. We may work with advertising partners who help us make our internet offer more interesting for you. For this purpose, cookies from partner companies may also be stored on your device when you visit our website (third-party cookies). If we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected within the following paragraphs. Please note that you can set your browser to inform you about the setting of cookies and to decide on a case-by-case basis whether to accept them or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in how it manages cookie settings. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find this for the respective browsers under the following links:

Internet Explorer:

https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies

Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Chrome: https://support.google.com/chrome/answer/95647?hl=en

Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

CONTACT

As part of contacting us (e.g., via contact form or email), personal data is collected. The data collected in the case of a contact form can be found in the respective contact form. This data is stored and used solely for the purpose of responding to your inquiry or for contacting you and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your inquiry in accordance with Art. 6 Para. 1 lit. f GDPR. If your contact aims at concluding a contract, an additional legal basis for processing is Art. 6 Para. 1 lit. b GDPR. Your data will be deleted after final processing of your request, which is the case when it can be inferred from the circumstances that the matter in question has been finally clarified and provided there are no legal retention obligations.

DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING

Personal data is also collected and processed in accordance with Art. 6 Para. 1 lit. b GDPR when you provide it to us for the execution of a contract or when opening a customer account. The data collected can be found in the respective input forms. You can delete your customer account at any time by sending a message to the above address of the controller. We store and use the data you provide for contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial retention periods and deleted after expiry of these periods, unless you have expressly consented to further use of your data or we reserve the right to further use of data permitted by law, about which we will inform you accordingly below.

USE OF YOUR DATA FOR DIRECT MARKETING

6.1 Registration for our email newsletter

When you sign up for our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing additional data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter after you have expressly confirmed to us that you consent to the sending of newsletters. We will then send you a confirmation email asking you to confirm that you wish to receive newsletters in the future by clicking on a corresponding link.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 Para. 1 lit. a GDPR. When registering for the newsletter, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any misuse of your email address at a later point in time. The data collected by us when registering for the newsletter is used exclusively for advertising purposes by means of the newsletter. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the responsible party mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to further use of data permitted by law, about which we will inform you in this declaration.

6.2 Sending of Email Newsletters to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email. For this purpose, we do not need to obtain separate consent from you. The data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 Para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails. You are entitled to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible party mentioned at the beginning. You will only incur transmission costs according to the basic tariffs. Upon receipt of your objection, the use of your email address for advertising purposes will be immediately discontinued.

DATA PROCESSING FOR ORDER PROCESSING

7.1 The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We will pass on your payment data to the commissioned credit institution as part of the payment processing, if this is necessary for the payment processing. If payment service providers are used, we will explicitly inform you about this below. The legal basis for the transfer of data is Art. 6 Para. 1 lit. b GDPR.

7.2 Use of Payment Service Providers

• Paypal
• When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass on your payment data as part of the payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal"). The data transfer takes place in accordance with Art. 6 Para. 1 lit. b GDPR and only insofar as this is necessary for payment processing.

PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your ability to pay. PayPal uses the result of the credit assessment with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit assessment, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values includes, among other things, address data. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments.

• SOFORT
• If you choose the payment method "SOFORT", payment processing will be carried out by the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter "SOFORT"), to whom we will pass on the information you provided during the ordering process as well as the information about your order in accordance with Art. 6 Para. 1 lit. b GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on to SOFORT for the purpose of payment processing with the payment service provider SOFORT and only to the extent necessary for this purpose. Further information on data protection at SOFORT can be found at the following Internet address: https://www.klarna.com/sofort/datenschutz.

Own review reminder (not sent by a customer review system)

We use your email address to remind you once to submit a review of your order for the review system we use, if you have given us your express consent to do so during or after your order in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent at any time by sending a message to the controller responsible for data processing.

USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook Plugins with Shariff Solution.

Special additional customs clearance costs and/or import duties are not included in the price and are at the expense of the customer.

Our website uses so-called social plugins ("plugins") from the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only as HTML links on the page. This type of integration ensures that when a page of our website containing such buttons is called up, no connection is established with the servers of Facebook. When you click on the button, a new browser window opens and calls up the Facebook page where you can interact with the plugins there (possibly after entering your login data).

Facebook Inc. based in the USA is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and settings options for protecting your privacy, please refer to Facebook's privacy policy: https://www.facebook.com/policy.php.

ChatGPT

9.2 Google+ Plugins as Shariff Solution

On our website, so-called social plugins ("plugins") of the social network Google+ operated by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") are used.

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only as HTML links on the page. This type of integration ensures that when a page of our website containing such buttons is called up, no connection is established with the servers of Google+. When you click on the button, a new browser window opens and calls up the Google+ page where you can interact with the plugins there (possibly after entering your login data).

Google LLC based in the USA is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and the further processing and use of data by Google, as well as your rights and settings options for protecting your privacy, please refer to Google's privacy policy: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram Plugin as Shariff Solution

On our website, so-called social plugins ("plugins") of the online service Instagram operated by Instagram LLC., 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram") are used.

To increase the protection of your data when visiting our website, these buttons are not integrated as plugins without restrictions, but only as HTML links on the page. This type of integration ensures that when a page of our website containing such buttons is called up, no connection is established with the servers of Instagram. When you click on the button, a new browser window opens and calls up the Instagram page where you can interact with the plugins there (possibly after entering your login data).

Instagram LLC. based in the USA is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For the purpose and scope of data collection and the further processing and use of data by Instagram, as well as your rights and settings options for protecting your privacy, please refer to Instagram's privacy policy: https://help.instagram.com/155833707900388/

ONLINE MARKETING

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google, operated by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").

DoubleClick uses cookies to display ads relevant to users, improve campaign performance reports, or prevent a user from seeing the same ads multiple times. Google collects which ads are displayed in which browser via a cookie ID and can thus prevent them from being displayed multiple times. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 Para. 1 lit. f GDPR.

In addition, DoubleClick can use cookie IDs to record so-called conversions that relate to ad requests. This is the case, for example, when a user sees a DoubleClick ad and later visits the advertiser's website with the same browser and buys something there. According to Google, DoubleClick cookies do not contain any personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our state of knowledge: By integrating DoubleClick, Google receives information that you have accessed the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is a possibility that the provider will learn your IP address and save it.

If you do not want to participate in this tracking process, you can block cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com, https://www.google.de/settings/ads, although this setting will be deleted if you delete your cookies. Alternatively, you can inform yourself about setting cookies and make settings regarding them at the Digital Advertising Alliance at www.aboutads.info. Finally, you can set your browser to inform you about the setting of cookies and decide on a case-by-case basis or generally exclude the acceptance of cookies. If cookies are not accepted, the functionality of our website may be limited.

Google LLC based in the USA is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For more information about Google DoubleClick's privacy policy, please visit: https://www.google.de/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking

This website uses the online advertising program "Google AdWords" and, as part of Google AdWords, the conversion tracking of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords' offer to draw attention to our attractive offers with the help of advertising materials (so-called Google AdWords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We thus pursue the interest in displaying advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an ad served by Google. Cookies are small text files that are stored on your computer system. These cookies generally lose their validity after 30 days and do not serve to personally identify you. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked through the websites of AdWords customers. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not want to participate in the tracking, you can block this usage by disabling the Google conversion tracking cookie in your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google AdWords because of our legitimate interest in targeted advertising pursuant to Art. 6 Para. 1 lit. f GDPR.

Google LLC based in the USA is certified under the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

For more information about Google's privacy policy, please visit: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for ad preferences by preventing them from being set by adjusting your browser software accordingly or by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de

Please note that certain features of this website may not be available or may be limited if you have disabled the use of cookies.

WEB ANALYSIS SERVICES

• Google (Universal) Analytics
• Google Universal Analytics

This website uses Google Analytics, a web analysis service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", which are text files placed on your computer, to help analyze how users use the website. The information generated by the cookie about your use of the website (including your IP address, which is shortened by activating IP anonymization) is usually transmitted to and stored by Google on servers in the United States.

This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by truncation and excludes direct personal reference. By means of this extension, your IP address will be truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before transmission to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. In these exceptional cases, this processing is carried out in accordance with Art. 6 Para. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity, and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en

Alternatively to the browser plugin or within browsers on mobile devices, please click on the following link to place an opt-out cookie that prevents the collection by Google Analytics within this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU.

This website also uses Google Analytics for a cross-device analysis of visitor traffic, which is carried out via a user ID. When you access a page, your device is assigned a unique, permanent, and anonymized ID, which is set across sessions. This allows interaction data from various devices and from different sessions to be assigned to a single user. The user ID does not contain any personal data and does not transmit such data to Google.

You can object to data collection and storage by Google Analytics at any time with effect for the future. To do this, you can download and install the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en. Alternatively, you can click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you must click this link again): Disable Google Analytics

Further information on Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376

RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING

• Facebook Custom Audience via Pixel Method
• This website uses the "Facebook Pixel" of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With the express consent, this allows tracking of user behavior after they have seen or clicked on a Facebook ad. This process is used to evaluate the effectiveness of Facebook ads for statistical and market research purposes and may help optimize future advertising efforts.
• The data collected is anonymous to us, thus providing us with no insight into the identity of the users. However, the data is stored and processed by Facebook, allowing a connection to the respective user profile and enabling Facebook to use the data for its own advertising purposes, in accordance with Facebook's data usage policy (https://www.facebook.com/about/privacy/).
• You can allow Facebook and its partners to display advertisements both on and off Facebook. For these purposes, a cookie may also be stored on your computer. These processing operations are carried out exclusively with your express consent in accordance with Art. 6 para. 1 lit. a GDPR.
• Consent to the use of the Facebook Pixel may only be given by users who are older than 13 years. If you are younger, we ask you to obtain permission from your parents.
• Facebook Inc., based in the USA, is certified under the US-European Privacy Shield agreement, which ensures compliance with the level of data protection applicable in the EU.
• To disable the use of cookies on your computer, you can set your internet browser to prevent cookies from being stored on your computer in the future or to delete previously stored cookies. However, disabling all cookies may mean that some functions on our website cannot be executed. You can also disable the use of cookies by third parties, such as Facebook, by visiting the Digital Advertising Alliance's website: https://www.aboutads.info/choices/

Google AdWords Remarketing

Our website uses Google AdWords Remarketing features, allowing us to advertise this website in Google search results and on third-party websites.

The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). For this purpose, Google places a cookie in the browser of your device, which automatically enables interest-based advertising based on the pages you have visited and a pseudonymous cookie ID. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.

Further data processing will only take place if you have consented to Google linking your internet and app browser history to your Google account and using information from your Google account to personalize ads you view on the web. If you are logged into your Google account during your visit to our website in this case, Google will use your data together with Google Analytics data to create and define audience lists for cross-device remarketing. Your personal data will be temporarily linked to Google Analytics data in order to create target groups.

You can permanently disable the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can visit the Digital Advertising Alliance website at www.aboutads.info to learn about setting cookies and make settings. Finally, you can set your browser to notify you when cookies are set and individually decide whether to accept them or to exclude the acceptance of cookies in certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified under the US-European Privacy Shield agreement, which ensures compliance with the level of data protection applicable in the EU.

Further information and the privacy policy regarding advertising and Google can be found here: https://www.google.com/policies/technologies/ads/

RIGHTS OF THE DATA SUBJECT

13.1 The applicable data protection law grants you comprehensive rights vis-à-vis the data controller with regard to the processing of your personal data (rights of access and intervention), about which we inform you below:

Right to information pursuant to Art. 15 GDPR: You have the right to request confirmation as to whether personal data concerning you is being processed, and, where that is the case, access to the personal data and information regarding, among other things, the purposes of the processing, the categories of personal data concerned, the recipients or categories of recipients to whom the personal data have been or will be disclosed, the envisaged period for which the personal data will be stored, the existence of the right to request rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it has not been collected from you, the existence of automated decision-making including profiling and, if applicable, meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing, and your right to be informed about the appropriate safeguards pursuant to Art. 46 GDPR when your data is transferred to third countries;

Right to rectification pursuant to Art. 16 GDPR: You have the right to obtain without undue delay the rectification of inaccurate personal data concerning you and/or the completion of incomplete personal data stored by us;

Right to erasure pursuant to Art. 17 GDPR: You have the right to request the erasure of your personal data stored by us if the processing is not necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defense of legal claims;

Right to restriction of processing pursuant to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data contested is being verified, if you oppose the erasure of your data because of unlawful processing and request the restriction of their use instead, if we no longer need the data, but you need it for the establishment, exercise or defense of legal claims, or if you have objected to processing pursuant to Art. 21 GDPR;

Right to information pursuant to Art. 19 GDPR: If you have exercised your right to rectify, erase, or restrict the processing vis-à-vis the data controller, the latter is obliged to communicate any rectification or erasure of personal data or restriction of processing to each recipient to whom the personal data have been disclosed, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.

Right to data portability pursuant to Art. 20 GDPR: You have the right to receive the personal data you have provided to us in a structured, commonly used, and machine-readable format or to request the transmission to another controller, to the extent technically feasible;

Right to withdraw consent pursuant to Art. 7 para. 3 GDPR: You have the right to withdraw your consent to the processing of your data at any time with effect for the future. In the event of withdrawal, we will immediately delete the data concerned, unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal;

Right to lodge a complaint pursuant to Art. 77 GDPR: Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement, if you consider that the processing of personal data relating to you infringes the GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME ON GROUNDS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS BEING PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THIS RIGHT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

 DURATION OF STORAGE OF PERSONAL DATA

The duration of the storage of personal data is determined by the respective statutory retention period (e.g. commercial and tax retention periods). After expiry of this period, the corresponding data will be routinely deleted, provided they are no longer necessary for the performance or initiation of the contract and/or there is no longer a legitimate interest in their further storage on our part.